Unfortunately, your friends son is the total exception. I heard this past w/e a 2018 was offered significant $ to a ACC school last year but wanted to continue to weigh options - when he finally decided this fall to commit to that ACC school his offer was much less - they were not happy ... not 100% sure if true but they made it clear that they wish they had accepted the offer last year - no sure why they would fib about it.... this is not just about crazy parents with huge egos - this is about how recruiting is conducted now .... read the Havard AD post on early recruiting - not just lax...