Mercy needs to stay in the B/C conference in order to compete. They will not be competitive in the A conference and they will not make it to the playoffs. Based on the 2022 playoff criteria, Mercy will not make it to the playoffs if they move up next year. So, if they enjoy winning and going to the playoffs, they need to stop, think and stay in the B conference. If they move up to A, the days of playoffs is over. Like someone said, they only want to move up for image and recruiting. Right now they have a good image. Going to A will do irreparable harm to their image, and cause the opposite recruiting effect. This is why Gerstell wants to go to B. They want to compete and recruit.