Originally Posted by Anonymous
The brand is the YJ NAME not the color of the team. You are all dillusional. They will not water down the teams. Thats is so stupid!!
The interesting point here is that the parents contributing are telling us by their posts that the value was in the team color (therefore, the pecking order), not in the brand recognition afforded by the Yellow Jackets name. By getting away from the color alignments and making everyone sport a blue or gold label, the program underscores the brand of the club, not just individual teams. From a recruiting and branding perspective, this is a good move on behalf of the club.