...and that's the tricky part....unless your son (or daughter) is a top AA player, in my experience, you'll have to work to get the information and guidance you're looking for. Also have to be strong enough to ask, not whine about what's not being handed to you, even tho you're a paying customer. It's not right, but it's just different than almost any other thing you'll buy because you're kid is directly affected and in the hands of people who have many many kids and parents all looking to get the most attention and the most recognition. Emotions can run extremely high. Navigate intelligently looking for maximum development, maximum playing time, maximum fun and interest for the kid, while assessing what level they are eventually looking for (HS, D3, D2, D1) while being VERY honest and realistic and while balancing travel and cost. How badly the kid wants it is extremely critical. Whew. This is easy for few, but you need to be able to establish a line of communication with the coach or director that is comfortable for both. Without that, frustration ensues, but, it can be found at Express or any other club...if all these things match well for you personally.

Good luck!